Oddity Water - Blend Liquid Blush

Design Philosophy 
oddity redefines the art of cheek color with the Water-Blend Liquid Blush—a formula that transforms the very concept of how color meets skin. Inspired by the ethereal quality of water and the natural flush of healthy, radiant skin, this innovative blush "turns to water" upon application, seamlessly merging with your complexion for an undetectable, lit-from-within glow. It's not just color; it's skin, elevated.

Key Features 

• Water-to-Skin Transformation – The innovative formula applies as a liquid and instantly melts into skin like water, leaving behind only pure, transparent color with zero powdery residue.

• Weightless, Second-Skin Feel – Ultra-light texture delivers "zero powder feel, zero burden," creating a clean, breathable finish that feels like nothing on skin.

• Buildable, Blendable Color – Sheer yet buildable pigmentation allows for subtle everyday freshness or more vibrant, dimensional looks—all without patchiness or streaks.

• Curated Shade Collection – Four thoughtfully designed shades to complement every mood and skin tone:

  • #01 Peachy – Soft, warm peach for a sweet, youthful glow

  • #02 Grapefruit – Vibrant coral-pink for naturally radiant, sun-kissed energy

  • #03 Twilight – Cool-toned mauve for elegant, ethereal definition

  • #04 Sandbank – Warm terracotta nude for a subtle, sculpted warmth

Who Is It For? 

• Anyone seeking a natural, "no-makeup" makeup look with healthy, radiant color.

• Those who dislike the heavy feel of traditional powder or cream blushes.

• Skin-conscious individuals who value lightweight, breathable formulas.

• All skin types, including sensitive skin—gentle, non-comedogenic, and irritation-free.

• Makeup minimalists and maximalists alike, thanks to buildable, versatile coverage.

Net Weight 
3.2g / 0.11 fl oz

How to Use 

1. Shake gently before use.

2. Apply a small dot to the apples of cheeks using the applicator or fingertips.

3. Blend quickly with fingertips, a sponge, or a stippling brush—working in light, tapping motions for seamless diffusion.

4. Layer for increased intensity. Can also be mixed with foundation or moisturizer for an all-over flushed look.

Storage Tips 
Store in a cool, dry place away from direct sunlight. Close cap tightly after each use to preserve formula integrity. Shelf life: 3 years.

Brand Story 
oddity exists to challenge the ordinary and celebrate the unconventional. We believe beauty should be as unique, fluid, and expressive as the individuals who wear it. Our name reflects our philosophy: beauty has no fixed name, no single definition—it is ever-changing, deeply personal, and endlessly creative. The Water-Blend Liquid Blush embodies this vision, offering a product that dissolves boundaries between makeup and skin, between color and nature. At oddity, we invite you to embrace your own beautiful strangeness—and wear it with pride.